Hi, I'm Shahed.

I'm the Design Director at Focused, a boutique AI consultancy. I've previously led teams at E*TRADE, PODS, and Morgan Stanley. I studied architecture, but I fell in love with building software. And I've been fortunate enough to design software for millions of people.

Resume

Recent Work

Phone mockup showing self-service non-AI solution

Cutting helpdesk tickets by 40% with AI Agents

I designed an AI agent that freed up human support agents to focus on hospitality, not help tickets.

Turning stress into confidence

Reimagining PODS’ digital experience to build trust and drive bookings

Stopping billions of dollars from walking out the door

We redesigned E*TRADE's Stock Plan experience, driving record asset retention through stronger customer confidence.

Reducing insurance quoting time by 60%

We redesigned the submission intake flows for a specialty insurance company that led to significanlty more underwriting business.

I've designed for

E*TRADE
Morgan Stanley
Wells Fargo
Goldman Sachs
Citadel Securities
Citibank
PODS
Publicis.Sapient
NJ Transit
MWW
Wayfair
Hertz
Red Bull